Building a Moisture Routine

Most routines do not fail because of one wrong product. They fail because water, conditioner, and sealant arrive in the wrong order, or arrive only occasionally.

Start with water. Cleanse in a way that leaves the hair soft rather than squeaking. Follow immediately with conditioner while the hair is still wet, and detangle then, not later.

Seal while the hair is damp. A butter applied to dry hair coats the surface. The same butter applied to damp hair helps hold the water already there.

Then repeat it. A moderate routine performed every wash day will outperform an elaborate one performed once a month.